The Campus @uvergne program steers actions aiming to strengthen the attractiveness of the university site for students. This attractiveness is considered on two levels:

  • developing student pride (future ambassadors of the target university)
  • implementing specific actions allowing students to feel comfortable in their city

The program is based on a close relationship with the city of Clermont-Ferrand. It is also based on the communication department of Clermont Auvergne University with which it shares common objectives regarding attractiveness to students and a sense of belonging. Last, it supposes strong coordination with student life activities of the university and CROUS to ensure coherent actions.